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Covering All Bases With Fax

December 24, 2009 @ 5:52am

Following on the heels of an office phone line, Elative now also has a new fax number. This is not just any fax number, but rather, one backed by a online digital system that allows all Elative members access, however remote.

The new fax number is (650) 644-0244, and you'll be seeing those on all of our new business cards, which also uses our new company branding.

The Elative Brand, Version 2.0

November 11, 2009 @ 10:52am

Today Elative launched a refresh of its brand to reflect the higher level of professionalism and refinement we've matured into for a while now.

The logo now uses our approved corporate typefaces, and makes bolder use of our orange and blue colors for a more vibrant brand image.

Also incorporated into the logo are stylized pronunciation symbols to help address correctly verbalizing our name.

The Elative Office Main Line

November 10, 2009 @ 10:53am

Today Elative is excited to announce a new office phone number. We can now be reached easily during business hours at (650) 327-1998.

In addition to cutting down on our individual mobile phone bills, we've also significantly upgraded our internet infrastructure for our offices and our conference room.

Feel free to drop us a line, as we always want to hear how our clients and partners are doing.

Our First Intern

August 19, 2009 @ 12:49pm

Elative Marketing continues to grow since moving into its new offices, and today we're happy to introduce Will Valle as a new media design and photography intern.

Will is in the midst of his new media design studies at the Academy of Art University in San Francisco. In addition to strengthening the web and graphic design area at Elative, led by Kyung Min, he also helps support new media skills in video production and photography in particular.

Making It Official

July 7, 2009 @ 11:32am

Today our company name graces the wall by our building's entrance as a visual indicator of our move into a great office space in the amazing area that is downtown Palo Alto. 

We look forward to continuing our rapid growth and development as a company on the rise, in a creative and business climate that supports our vision.

Read more about us and our new media marketing mindset.  

Work

Brian Arbuckle is Creative Audio

January 5, 2010 @ 9:39am

Brian Arbuckle approached us to completely redesign his personal brand, and create a website to go with this new brand. He expressed a penchant for darker designs, so we crafted him a visual style with strong oranges and blues surrounded by dark greys.

 

Since Brian primary purpose of his site are his compositions, songwriting, and sound design/mixing, we made sure a strong focus on his work was evident with large slideshows throughout the site highlighting the clients he's worked with, and a clear, easy way for him keep his site up to date. We're happy to announce the relaunch of brianarbuckle.com!

Richard Turgeon, Writer & Creative Director

December 30, 2009 @ 1:03pm

Richard Turgeon wears many hats: writer, creative director, visual artist, musician, and he wanted a website to truly showcase this wide-spanning array of talents. So he came to us for a straightforward site that allowed him to showcase his abilities, but without losing the ability to manage himself.

 

And that's what Elative delivered: a clear, concise website that immediately showcases Rich's work through slideshows, blog entries, and plenty of descriptive text and imagery. In Rich's own words, “Hiring [Elative] to design and execute my website was some of the best money I’ve ever spent, and I’d strongly encourage businesses of any size to hire [them] for theirs.”

 

Thanks Rich!

Music Lovers Website Overhaul

February 23, 2009 @ 7:53am

Music Lovers Audio & Video recently hired us to give their website a complete and redesign with a focus on search engine optimization.

Since they are a high-end retailer, we decided they needed a very classy and modern design. With an eye toward SEO, we wanted to improve their content, so we created sections for News updates, Bargain listings, and of course, a full Product catalog. They are thrilled with the results and we're proud to announce the debut of their new website!

That Southern Rock Band Feel of Jason Isbell

January 14, 2009 @ 6:15pm

Tough Love, the artist management company for Birdmonster, was well-versed in using our modular Elative CMS as a tool for helping to connect a band with its fans, and come to us to redesign and upgrade another of their artists' websites.

This time it was Jason Isbell and the 400 Unit, hailing from Alabama. The new website is rich with dynamic content, from all the latest news and tour dates to rich photo and video content, as well as YouTube integration and a complete music catalog, all driven by Elative's custom-built CMS solution.

Blooming to Get Noticed

January 12, 2009 @ 4:39pm

Referred to us by the amazing Ariel Hyatt, Fiona Bloom is fast becoming the person to turn to for urban hip-hop PR needs. The Bloom Effect is positioning itself at the forefront of marketing for urban hip-hop artists throughout the world in today's internet-powered society.

The Bloom Effect's blog was in need of a similar renovation as Ariel's, with a specific and targeted focus on enhanced functionality and to bring in more traffic from search engines and other sources.

With our work, her blog is now extremely findable to search engines, supports her goals for emphasizing participation and her email marketing efforts, and has already jumped up significantly in search engine rankings and viewer traffic.

Miscellaneous

New 37signals ID for Basecamp

December 14, 2009 @ 10:46am

37 Signals, makers of Basecamp project management web app, have begun rolling out a new login system that paves the way for many exciting feature enhancements to come. As our recent clients all know, Basecamp is an amazingly powerful, yet simple system that helps everyone stay on the same page.

With the new login system, one of the biggest improvements is that you can now use the same login for other Basecamp accounts and Backpack, Highrise, and Campfire accounts. Read more about the new login system on 37 Signals' product blog entry on 37signals ID.

Birdmonster Joins Freshman Class on MTVu

January 22, 2009 @ 11:26am

Birdmonster has been making moves in all the right ways, which included performing a few gigs recently at the Sundance Film Festival.

Now their "Born to be Your Man" music video is in the running to be in regular rotation on MTVu! And the best thing is, you have the opportunity to support their success!

Voting ends tomorrow (Friday, January 23rd) at noon Eastern time. Vote to support good music now!

New Resource Bank Wins Best New Green Biz Award

December 31, 2008 @ 3:58pm

Elative would like to congratulate New Resource Bank, where we have a business bank account, for winning the "Best New Green Biz" award from SF Weekly's 'Best of San Francisco 2008'. It's admirable that New Resource puts sustainability near the top of its concerns, and certainly, there's no other bank we'd want to be associated with. Make us proud!

Alex Karweit's ENEMY debut

October 30, 2008 @ 7:07pm

Addo Label artist Alex Karweit is releasing his debut CD the first week of November. The album was remastered, and the CD will be available for anyone attending the release party on Sunday November 2 at the Hotel Utah Saloon. For any fans that have the original version, they can trade it for the new one for free. The album will also be available at online retail stores starting on Tuesday November 4th. Listen and learn more at www.alexkarweit.com.

Birdmonster Tours North America

October 20, 2008 @ 12:42am

Birdmonster has left the nest that is the Bay area to tour North America with The Rumble Strips. Elative's Kyung Min was able to catch the San Francisco leg of the tour at Popscene this past Friday, and they sure were killin' it, like the seasoned concert veterans they've become.